Monday, July 4, 2011

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After Facebook.com and Twitter now time shift of Social Media on this one, Introduce my name is MySpace, social media is the third after Facebook and twitter in terms of traffic and also ranked according to alexa.com. MySpace began as a side project of eUniverse Internet Marketing Company (now called Intermix Media) in August 2003. Brad Greenspan, then founder and CEO of eUniverse oversaw the project, which was also directed by Chris DeWolfe (later president), Josh Berman, and Tom Anderson (soon to be the president). It was officially launched in January 2004.

In February 2004, MySpace reached 1 million registered users. In November 2004, that figure had reached 5 million. In July 2005, News Corporation bought eUniverse (rename, Intermix Media) for $ 580 M, of which approximately $ 327 M was the valuation of MySpace. At this time, the site had 20 million registered users. In mid-2007, News Corporation for the sale of 25% of the shares of MySpace to Yahoo.com in a deal that have assessed the site from $ 12 B, although this never happened.

After being acquired MySpace income grew rapidly, as News Corporation pursues lucrative advertising deals. In August 2006, Google made a $ 900 M to provide search and advertising directly on the site MySpace, which is set to expire in June 2010. In mid-2008, MySpace was involved in redesigning the main site. Throughout its history, critics have often cited the chaotic and cluttered interface as a serious drawback to the usability of the site. This new design made on the home page more streamlined and clean.

In late 2006, Universal Music Group sued MySpace for damages of millions of people of copyright infringement. This case was resolved in mid 2008 with the launch of MySpace Music, a site where users can listen to streaming songs of all kinds of artists. Complementing the company acquired MySpace in mid-2009 iLike. MySpace had previously launched a record label in 2005, and musicians like Lily Allen and Sean Kingston was first discovered through MySpace.

In mid 2007, it acquired MySpace PhotoBucket M $ 250 in cash, plus an additional $ 50 million to win out. In late 2009, News Corporation sold a 2 / 3 Photobucket a group of investors value the company at $ 60 million, more than 80% less than the purchase price.

Since 2008, growth has stagnated users and page views and other indicators have fallen. In April 2009, director general for a long time and co-founder Chris DeWolfe was replaced by Owen Van Natta, in a publicity shot. The president and product manager, Tom Anderson, was retained, but in a different position. Two months after this, MySpace announced it was laying off 30% of its workforce totals 420 people. Thanks